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We are a design label. We are an ideas agency. We are product developers. We are storytellers.

The Donkeys are a motley bunch of creative people. We could best be described as pioneers. Like pioneers, we explore the everyday in search of the special and create product ideas that the world has never seen before with love, a sense of proportion and passion..
So high design standards meet foresight and, of course, joy.

The heart and mind of DONKEY is Florian Berger as the offspring of a gift family, he spent his wild years initially building a successful design and advertising agency (( in order to finally follow the ever louder call of his heart and thus his family tradition. This time, however, with his own donkey family. The world called this once inherited creativity.. 

Every Donkey product tells a little story. For 12 years now, we have been able to develop extraordinary collections time and again - packed full of joie de vivre. Our declared goal is to put a smile on people's faces with our products and stories. When this happens we call it the donkey effect.“.

We're pretty German when it comes to product development: we're stubborn, prudent and forward-looking. Just like a donkey. But we also have this one other thing and it's called: fun!
And that's how they come about, our product innovations made for all those curious, design-conscious, interested and cosmopolitan people..

We always manage to think one step further and always master our challenges with a lot of energy and creativity. During the lockdown, we shifted our capacities within 4 weeks, formed a strong team internally and launched a new online shop.

But others can also benefit from our creative energies. With our 2nd pillar & MYLK we develop innovative products, concepts, brands and strategies - for external customers. We always think one step further and create little experiences ourselves from everyday



Here is a nice article in furniture culture about our pop up store in KaDeWe Berlin:


Press Contact:
Donkey Products GmbH & Co KG

Kim Niermann
Osterfeldstr. 6
22529 Hamburg

Phone: 0049 (0) 40 226 223 5 – 0
Fax: 0049 (0) 40 226 223 5 – 28